PUNE: Emraan Hashmi and Neha Sharma arrived in Pune to promote his upcoming new film Crook- It's Good To Be Bad, being released on October 8, 2010 by Vishesh Films.The film is launch pad for Neha Sharma.The film is based on the issue of racial discrimination with the Indians abroad, especially highlighting the recent attacks on Indians in Australia. Directed by Mohit Suri, the film stars Emraan Hashmi and newcomer Neha Sharma along with Arjan Bajwa.Producer Mahesh Bhatt said, "Crook- It's Good To Be Bad, both entertains and enlightens the viewer. It takes an unflinching look at the burning issue of racism which has devastated the life of thousands of young Indians, who go to Australia in search of a better life putting not only all their money but even their lives at stake. The film also locks horns with our own inner demons.""Seldom in life do you have the good fortune to hold your head high with pride after watching the first cut of one's own movie. Crook is one such film from our production house which makes one proud. The film manages to do what most films aspire to do but seldom succeed. Mohit Suri has shown the complex truth of Racism in Australia in a very entertaining way," added Mukesh Bhatt.Suri said, "Racism and all other social evils are a part of every human heart, irrespective of his class, creed, color or sex. Good and bad, god and evil lie within us. It's our choice to decide is it good to be bad in today's world or does it pay to be good?"
